The Daily Moth

The Daily Moth is a podcast for deaf people who are interested in news and current events. The host, Alex Abenchuchan, interprets the information using American Sign Language (ASL). The campaign uses the existing logo but added the bring orange color and butterfly texture to emphasize the attention to the hostís hands. The logo is symbol light because deaf people love to see this butterfly flied to appear in light with The Daily Moth. I used Alex`s photo for sign language the shows his job. I editd the brush butterflies from photoshop and I added butterflies smooth, size, and color for gray and white on his hand. His hand is symbol connect from the logo for deaf people watch his sign language. The final project includes a website landing page, table tent, print advertisement, and social media graphics.